Greg Simkins was born in 1975 in Torrance California, just south of Los Angeles. He began drawing at the early age of three and was inspired by various cartoons and books. Some standout books that still find their way into his art are Watership Down by Richard Adams, The Chronicles of Narnia by C.S. Lewis and The Phantom Tollbooth by Norton Juster.  Simkins’ art continued to progress to the age of 18, when he started doing graffiti under the name “CRAOLA”.  After receiving his Bachelor’s Degree in Studio Art from California State University of Long Beach in 1999, Simkins worked as an Illustrator for various clothing companies. He later moved on to Treyarch/Activision where he worked on video games.   Since 2005, Simkins has been featured in numerous group exhibitions has had successfully sold out solo exhibitions.  His client/collaboration list includes Disney, Mattel, Upper Playground, Juxtapoz, To Die For, Vans, Converse, AFI, Saosin, Gym Class Heroes, Pennywise, STRANGEco, Ningyoushi, Kid Robot, Zero Friends, Epitaph, Dark Horse, Iron Fist and Pulse International. Simkins’ artwork currently appears in galleries throughout North America.